For several years now we have worked closely with independent communications businesses in Europe, India, China the US and Australia, which together form the OneAgent network.
In conjunction with CKR, our partner in San Francisco, we have recently opened a Peer Group Office to work with new and existing clients in the United States.
Peer Group and our OneAgent partners have recently undertaken a series of depth interviews with those responsible for the employer brands of 26 major organisations around the globe.
The following extract from the summary report provides an insight into the current situation in China as described in interviews conducted by Oxus, our employment branding partner in Beijing with whom we are currently developing an EVP for a major Chinese technology company.
At the end of last year we launched a research project aimed at understanding how the downturn has affected graduates and students, their attitude towards career choices and how they think their time at university will help them in a competitive job market.
We have already previewed some of the findings of the first phase of research amongst recent graduates, and the overview is now available to download from the site. This article previews some key findings of the second phase amongst final year students. As before, we have focussed on students at the Top 30 UK universities.
The influence of employability in selecting universities and courses
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